About Us

But First, Mom.

OUR BIRTH STORY

Moms on a Mission

We're Megan and Natalie, the co-founders of Baby Boldly. After quickly becoming friends through non-profit work, we became moms in 2017 and 2015, respectively. Demystified by motherhood and thinking "WTH", we turned our disappointment into a mission-based brand.

Both of us, like so many before, endured common new-mom challenges stemming from systems that make today's standards for parents nearly impossible.

Together, we took a leap of faith to forge a brand that advocates for and makes the way smoother as women prepare for, and therefore eventually experience their own motherhood journey.

PREPARED FOR PARENTHOOD

Products that Serve

Our products are often called "genius".
They make a baby shower jaw-dropping gift.
That's because it's both personal and practical, and it's For. The. Mom. (not the bébé)
It's curated and packed by been-there-before moms with only premium-quality, non-toxic inclusions.

We're unlike the majority of baby brands.
We exist to activate boldness in new moms.
You've already got what it takes within you to parent. Our products save you hours of hassle, allowing you to reclaim your time.

“The most complete way to care for a baby is to first care for the mother.”

Natalie + Megan, co-founders

We are for the moms who...
- feel unseen
- are expected to do it all
- who are scared to screw it up
- have wisdom to share
- have loved amidst loss
- are overwhelmed and exhausted
- are living into their new identity
- have yet to be
We are for you.